Latest Insights & Research

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Strategy

What Tracking Tech Misses in Real Soccer

Every coach has been there: you check your tracking data after training and think, “There’s no way that was just jogging.” A winger hits a stop-start move, explodes down the line, cuts sharply inside—and the GPS report labels half the effort as “moderate running.” A new study helps explain why this happens—and what we can […]

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Analytics

The Power of Player Tracking Data in Soccer

In the dynamic world of sports, particularly soccer, the integration of advanced technology has revolutionized coaching and player development. One such groundbreaking advancement is the use of player tracking data, as comprehensively explored in the article “Player Tracking Data in Sports,” available at Annual Reviews. The Evolution of Player Tracking Data The article begins by […]

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